MediaWeek (Vol 5, N 37): University Press Publishing, Georgia Copyright, MOOCs, + More

Three directors of University Presses take to Inside Higher Ed to discuss the realities of publishing in today's academic environment (IHEd):

It is self-evident that the books and journals we publish benefit faculty in their roles as authors, researchers, and teachers. Less evident is that our conduct of peer review and the luster of our imprints together support the tenure and promotion system that has characterized American higher education for generations. Sadly, this system has allowed colleges and universities without presses to "free ride" on the backs of those that have them; it costs them no more than the university press books and journals they choose to buy. Any solution to university press support might do well to address such freeloading.

Less recognized in the academic world is the degree to which university presses, through their publications, serve students. It is true that few presses publish core textbooks such as “Introduction to Economics” (though that’s an area where we are helping in the development of open-access texts), but a very large proportion of the books read either alongside or in lieu of a core text are university press publications. Indeed, our lifetime best-selling books are virtually always those read in undergraduate and graduate courses.

University presses have become the leading regional publishers in the country. State university presses in particular have played a major role in publishing books that help citizens recognize and celebrate what makes home, home. From histories to natural histories to cookbooks and sports books, we help give American citizens a better sense of who they are.

Somewhat expected, publishers are appealing the Georgia e-Reserves case from a few months ago (Chronicle):

In a conference call with reporters, publishers’ representatives emphasized the need to protect their authors’ intellectual property, and described the legal action as regrettable but necessary. Blaise R. Simqu, president and chief executive officer of SAGE Publications, said that “engaging in litigation with a fellow member of the academy is not taken lightly.” But “we believe that authors entrust publishers with their intellectual property,” he said. “We consider this to be a very, very sacred trust.”

Mr. Simqu said he had personally contacted more than 50 SAGE textbook authors to sound them out on whether to appeal the decision. “All but two of the authors not only were supportive but felt very strongly, very passionately that it was critical SAGE continue with this appeal,” he told reporters.

Niko Pfund, academic publisher and president of Oxford University Press, expressed similar discomfort with the situation. “We are obviously in an uncomfortable position being in an adversarial position with a library,” Mr. Pfund said. “I want to stress that, as a community, we really, ardently do believe in fair use.”

Mr. Pfund also presented the decision to appeal as regrettable but necessary. Many university presses operate “with razor-thin budgets,” Mr. Pfund said. “What enables us to keep operating is our backlist titles.” He added, “Our concern is that this decision would cut us off at the knees in that regard.”

MOOC's are very much the rage in education at the moment. The Atlantic takes a look at Stanford's new online education program by interviewing their new vice provost of Online Learning John Mitchell. (The Atlantic):

What do you think is the most exciting thing going on in online learning right now?

I think the MOOCs are the tip of the iceberg in a sense. That's the most visible, most wide- reaching phenomenon so far. But really, there is much more to this. I think we'll see an evolution of a range of different ways of using technology, and probably some expansion of the set of options that a student has. Instead of going off to college, maybe some students will live in their parents' homes or elsewhere and take a first year or two online. Or they'll spend two years in college and finish two years online as they work. There will be different, in effect, educational programs coming out of this phenomenon that offer credit, certification, job placement, and other things beyond the self learning that MOOCs provide. So I think we really are going to see a transformation in the way teaching and learning are developed and delivered.

At the same time, we may in 5 years understand what is different and what isn't different. And maybe some fundamentals will stay the same. Just as video conferencing hasn't put the airlines out of business, I think we're still going to see people going off to college in some form. When possible, it's just great to talk with someone one-on-one in person -- by video, by Skype, by some other medium. I don't think that prepared, canned video is itself the one major answer to the future of education.

Also from Campus Technology an article that references a study into what the future of education may look like in 2020. (CT)

It has been a while since there has been a Stieg Larsson related article so how about this one from the Economist (Schumpeter):

The first lesson is that the next big thing can come from the most unexpected places. Scandinavia is probably the most crime- and corruption-free region in the world: Denmark’s murder rate is 0.9 per 100,000 people, compared with 4.2 in the United States and 21 in Brazil. Scandinavians are also lumbered with obscure and difficult languages. A succession of mainstream British publishers rejected “The Girl with the Dragon Tattoo”, Larsson’s first book, before Christopher MacLehose decided to publish it. Mr Indridason at first had poor sales because people found it hard to grapple with Icelandic names.

Yet Scandinavia has a number of hidden competitive strengths: a long tradition of blood-soaked sagas; an abundance of gloomy misfits; a brooding landscape; and a tradition of detective writing (Per Wahloo and Maj Sjowall, a husband-and-wife team, enjoyed local success in the 1960s with their ten-volume Martin Beck series). There are prizes and classes galore to help crime writers on their way: Ms Lackberg started by taking an all-female crime-writing class. Even before the current boom, crime writing was so remunerative that it sucked in talent from everywhere. Mr Mankell started out writing mainstream plays and novels. Mr Nesbo was a footballer, stockbroker and rock musician before creating his hard-bitten detective, Harry Hole.

I just read The Snowman and it was gory but enjoyable.

A long report from Booz Hamilton on Digitization and Prosperity reproduced in Strategy+Business. Here are the intro paragraphs:

Policymakers today face an environment transformed by information and communications technology (ICT). More people today have access to a mobile phone than to electricity; the amount of data generated globally is expanding exponentially. In every country, leaders of government and business are deciding — through their policies and strategies for ICT, Internet access, communications media, and digital applications — how to promote and structure the digitization of their economies. These choices have enormous consequences. Countries that have achieved advanced levels of digitization, defined as the mass adoption of connected digital technologies and ICT applications by consumers, enterprises, and governments, have realized significant economic, social, and political benefits. For them, digitization is a pathway to prosperity. Other countries are falling disproportionately behind.

The difference among countries was a core finding of a recent study conducted by Booz & Company, “Maximizing the Impact of Digitization.” Other studies on ICT and prosperity have focused primarily on Internet access: whether people are able to connect to wireless and broadband technologies. But by looking more closely at the ways people use digital technologies and applications, we found that the greatest social and economic benefits depend on factors related to adoption and usage: such as pricing, reliability, speed, and ease of use. In any geography, these factors determine the level of digitization, which in turn has a proven impact on reducing unemployment, improving quality of life, and boosting citizens’ access to public services. Digitization allows governments to operate with greater transparency and efficiency, and it has a dramatic effect on economic growth, but not all at once. Countries at the most advanced stage of digitization derive 20 percent more in economic benefits than do those that are just beginning.

From the twitter:
Thank God Someone Finally Stepped In and Explained the Internet to Women - Rebecca J. Rosen - The Atlantic The Atlantic
Amazon vs. Penguin HuffPo
Watch Charles Bukowski Recount the Worst Hangover of His Life Youtube
BISG Unveils Powerful New Bookstats Features, By Eugene G. Schwartz  Book Business

MediaWeek (Vol 5, No 4): Research Works Act, Aussie Fiction + More

The Chronicle of Higher Ed looks at the Research Works Act: (Chron)

Whatever the executive branch decides to do about open-access mandates, it's not at all certain that the Research Works Act stands much chance of becoming law. In 2009, a similar bill, called the Fair Copyright in Research Works Act, failed to make it out of committee.
This is an election year, which makes it "a very difficult year to move any sort of legislation, let along legislation that has acquired a certain amount of controversy," Mr. Adler said. A lot of Congress's attention has been absorbed by higher-profile proposals, such as the widely unpopular Stop Online Piracy Act, or SOPA, and its Senate counterpart, the Protect IP Act, or PIPA. Those bills have created considerable resistance in the tech industry and among advocates of an open Web. Rep. Issa has been one of the legislators most vocally against SOPA.
Still, the introduction of the Research Works Act has public-access advocates on the alert, and it has once again exposed the persistent differences of opinion among scholarly publishers over federal mandates and how to approach the complex issues they present. University presses in particular are caught between wanting to take advantage of the resources of a big group like the Association of American Publishers, their own commitment to spreading scholarship widely, and the need to find a way to stay in business while honoring that commitment.

Seems and annual call for the teaching of more Aussie Classics (Brisbane Times):

Mr Heyward's comments follow a Sunday Age report last August that Melbourne University students had started their own Australian literature studies because there was no comparable course offered by the university.
Barbara Creed, head of the school of culture and communication at Melbourne University, said this was an unusual situation in which the course lecturer had left unexpectedly, and the university had been unable to offer a dedicated Australian literature subject as a result. However, ''The Australian Imaginary'' was back on the syllabus this year.
Professor Creed said that, although there may not be many courses designated specifically as Australian literature, the texts were nonetheless covered in a wide range of other courses, including creative writing, indigenous studies and film studies.
But she agreed with Mr Heyward that more Australian texts need to be adapted to film or television, where they will have a far broader audience reach. Whenever a novel is adapted to screen, she said, there is a boost in sales of the book as a result.

From the Twitter:

Self-Published Authors Still Rarely Make the Jump to Publishing Houses: PBS MediaShift

Apple and digital publishing: A textbook manoeuvre  The Economist 

Bibliophilia: Punches, matrices and fetishists: The Economist  

Salman Rushdie: a literary giant still beset by bigots: Guardian

Is the International Herald Tribune about to breathe its last? Guardian

5 Universities to Test Bulk-Purchasing of E-Textbooks in Bid to Rein In Costs Chronicle

Universities look to get discounts on e-textbooks for students: Inside Higher Ed: 

MediaWeek (Vol 4, No 36): Amazon Digital Library, Piracy, Newspaper Disruption, Private Blackboard + More

Jeff Trachtenberg of the WSJ reports that Amazon may be looking to launch a digital lending library for books.

It's unclear how much traction the proposal has, the people said. Several publishing executives said they aren't enthusiastic about the idea because they believe it could lower the value of books and because it could strain their relationships with other retailers that sell their books, they said. Amazon didn't immediately respond to requests for comment Sunday. The proposal is another sign that retailers are looking for more ways to deliver content digitally, as customers increasingly read books and watch TV on computers, tablets and other electronic devices. Seattle-based Amazon makes the popular Kindle electronic reader and is expected to release a tablet to rival Apple Inc.'s iPad in coming weeks, people familiar with the gadget have said

Spotting The Pirates from The Economist and like most things piracy isn't simple:

Media piracy is more common in the developing world than in the rich world (see chart). The most piratical countries are places like China, Nigeria and Russia, where virtually all media that is not downloaded illegally is sold in the form of knock-off CDs and DVDs. But there is also great variation among rich countries. Piracy is far more widespread in the Mediterranean than it is in northern Europe, including Britain. America may be the least piratical country of all—oddly, since Napster was born there.
...
The result is that big labels have pruned their Spanish operations. Universal Music has shed a third of its Spanish staff. Max Hole, who runs Universal’s businesses outside America, says the firm is “holding out” in Spain, but largely in the hope that it will discover an artist who appeals to Hispanics in the United States. Mr Kassler says EMI is spending five or six times as much in Germany, a low-piracy market where music sales are declining more gently—by 11% between 2006 and 2010.

Again from The Economist their last essay in their recent special section on the Newspaper industry (Econ):

In the past decade the internet has disrupted this model and enabled the social aspect of media to reassert itself. In many ways news is going back to its pre-industrial form, but supercharged by the internet. Camera-phones and social media such as blogs, Facebook and Twitter may seem entirely new, but they echo the ways in which people used to collect, share and exchange information in the past. “Social media is nothing new, it’s just more widespread now,” says Craig Newmark. He likens John Locke, Thomas Paine and Benjamin Franklin to modern bloggers. “By 2020 the media and political landscapes will be very different, because people who are accustomed to power will be complemented by social networks in different forms.” Julian Assange has said that WikiLeaks operates in the tradition of the radical pamphleteers of the English civil war who tried to “cast all the Mysteries and Secrets of Government” before the public.
News is also becoming more diverse as publishing tools become widely available, barriers to entry fall and new models become possible, as demonstrated by the astonishing rise of the Huffington Post, WikiLeaks and other newcomers in the past few years, not to mention millions of blogs. At the same time news is becoming more opinionated, polarised and partisan, as it used to be in the knockabout days of pamphleteering.
Not surprisingly, the conventional news organisations that grew up in the past 170 years are having a lot of trouble adjusting. The mass-media era now looks like a relatively brief and anomalous period that is coming to an end. But it was long enough for several generations of journalists to grow up within it, so the laws of the mass media came to be seen as the laws of media in general, says Jay Rosen. “And when you’ve built your whole career on that, it isn’t easy to say, ‘well, actually, that was just a phase’. That’s why a lot of us think that it’s only going to be generational change that’s going to solve this problem.” A new generation that has grown up with digital tools is already devising extraordinary new things to do with them, rather than simply using them to preserve the old models. Some existing media organisations will survive the transition; many will not.

From New York magazine and Boris Kachka on Why Debut Novels are Big Business Again:

But a funny thing happened on the way to austerity: growth. Book-publishing revenue is up almost 6 percent since 2008, and the monster advances are back, too—seven for first novels in the past year. “They’re coming back in a big way,” says Eric Simonoff, an agent at William Morris who sold a debut for more than $1 million in February. It may be that overspending isn’t such a luxury after all but a publicity pre­requisite, the only marketing gesture anyone believes anymore. HarperCollins’s Jonathan Burnham, who bid in the Harbach auction, often makes news by dropping seven figures on debuts, like Jonathan Littell’s The Kindly Ones, which posted disappointing sales, and S. J. Watson’s Before I Go to Sleep, which was more of a success. Burnham acknowledges the power of “measured overpaying”—“if it’s the right fit for the list, and it makes the right statement,” he says. “It creates a sort of sense of destiny, and in most cases, that’s a huge advantage. It becomes a source of gossip and excitement in the trade. Everyone’s twittering away about it—in the old-fashioned sense of twitter

Kachka refers to a Slate article entitled MFA vs NYC written by Chad Harbach (Slate)
The IHE hosted Digital Tweed blog has poses interesting set of speculations regarding the consequences of the privatization of Blackboard. This clip is from the intro of a long post: (DigitalTweed);

It’s been 20 days since the announcement that Providence Equity Partners would acquire Blackboard. The acquirer became the acquired in this transaction: Blackboard, which has spent more than a half a billion dollars over the past five years to buy a range of technology firms that focus on the education market (Angel Learning, Elluminate, iStrategy, NTI, Presidium, WebCT, and Wimba, among others) agreed to be purchased for approximately $1.64 billion.

Not surprisingly, the message from Blackboard, as reflected in a public letter from Blackboard CEO Michael Chasen, a blog post from Blackboard Learn president Ray Henderson, and an accompanying set of FAQs – is, in essence, that the sale to Providence will have little impact on the company’s relationship with clients. Chasen’s letter announced that he and the current management team “will remain in place and we do not anticipate any changes [in Blackboard’s] day-to-day operations.” Henderson’s blog provided some additional rationale for the financial deal, suggesting that private ownership frees management from the quarterly pressures to report continuously rising revenue and profits: “private equity now provides an alternative ownership model that’s more agile…firms like Providence include very long-term investors…willing to take longer-term perspectives.” Henderson also proclaimed that that the new owners “share our vision of improving the education experience for our clients, and of the mission critical role [Blackboard’s] platforms play in teaching and learning today.”

Repost from The Chronicle of Higher Ed: An Era of Ideas.

To mark the 10th anniversary of the September 11 attacks, The Chronicle Review asked a group of influential thinkers to reflect on some of the themes that were raised by those events and to meditate on their meaning, then and now. The result is a portrait of the culture and ideas of a decade born in trauma, but also the beginning of a new century, with all its possibilities and problems.

From the twitter this week:

Google to Buy Zagat: http://nyti.ms/rgpjIb

Elsevier's Scopus Data Drives Visualization of International Collaborative Research Networks for Max Planck MarketWatch http://bit.ly/pp9Bsv

HathiTrust full-text index to be integrated into OCLC services [OCLC]: http://bit.ly/oG4FxL

Amazon’s Future Is So Much Bigger Than a Tablet | Epicenter | Wired.com http://www.wired.com/epicenter/2011/09/amazon-bigger-than-tablet/