Tuesday, May 04, 2010

More Content, More Screens, More Questions

In their continuing education series beyond the book, CCC speaks to Bill Rosenblatt on mobile applications of content (BTB):
Author and digital media authority Bill Rosenblatt examines how the proliferation of mobile phones and other networked devices is giving rise to an accompanying mobile screen culture – and what publishers need to do to survive and thrive in such an environment. A special presentation from Copyright Clearance Center’s Educational Services team.

To access a copy of Bill Rosenblatt’s just-published white paper, The New Content Monetization Opportunities for Publishers, go to www.copyright.com and in the Latest News and Events section, click “White Paper: New Content Monetization Opportunities for Publishers.” You will have the opportunity to complete a brief survey to help us develop future educational programming, and you will be provided with instant access to Bill’s paper.

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