News Corp Discusses Combining MySpace and Yahoo

An interesting story in this morning's London Times that suggests that News Corp executives and Yahoo have discussed the combination of MySpace with Yahoo. News Corp would retain approximately 25-30% interest in the combined entity. With the departure of Terry Semel, the discussions could die a quick death but with the massive strategic issue that Google poses to Yahoo the company must be thinking that organic incremental growth is not going to cut it and that they will need to construct more than one major deal to both build momentum and compete aggressively with Google. The combination with MySpace is certainly interesting but if you coupled that deal with a merger with EBAY - which also has its Google problems - and suddenly you have a legitimate antidote to Googleness.