Monday, February 04, 2013

BISG: Making Information Pay for Higher Education


Enter my code MIP-INFO at registration for a 20% discount.

Facebook icon

Twitter icon

Forward icon

BISG's signature event for higher ed publishing is only three days away!
February 7, 2013 | 9AM to 2PM Eastern
The Yale Club of NYC
BISG's Making Information Pay for Higher Ed Publishing conference, held this Thursday in NYC, features an exciting array of data-rich presentations offering new insights into the unfolding digital transformation, student perspectives, illicit acquisition behaviors, international opportunities, and much more!...
Meet the speakers!

Education on the Open Web: The MOOC Experience
Dave Cormier
President, Edactive Technologies
Web Projects Lead, University of Prince Edward Island

Dave Cormier is a web projects lead at the University of Prince Edward Island, co-founder of Edtechtalk, and president of Edactive Technologies, a social software consulting firm. He teaches academic courses in writing, emerging tech, and culture. His major research interests include placing educational technology in a "postdigital" context, the examination of planned and unplanned communities, rhizomes as a model for knowledge creation, and open-source multiuser virtual environments (MUVEs).
Dave is a member of several research communities and has participated in several web based research projects including the Open Habitat project and the Living Archives project. He has produced, designed, or participated in over 300 online webcasts in the past four years and speaks regularly at conferences on topics including rhizomatics, effective use of new technologies, and educational project management and design.

The Promise of Highly Interactive Online Learning
Rebecca Griffiths
Program Director for Interactive Learning, Ithaka S+R

Rebecca Griffiths leads Ithaka S+R's growing program in online learning. In this capacity, she is managing an initiative to test whether and how Massively Open Online Courses (MOOCs) could be adopted by faculty to improve learning and reduce costs within public universities and colleges. This effort is undertaken in partnership with the University System of Maryland and funded by a generous grant from the Bill and Melinda Gates Foundation.
Previously, Rebecca launched and led ITHAKA's Strategic Services practice (now part of Ithaka S+R), which provides research and advisory services to clients. In that capacity she worked with online education initiatives to deepen their understanding of the audiences they serve and to develop sustainable business plans. In addition, Rebecca advised foundations on opportunities for funding new projects and co-authored reports on sustainability of digital projects, the role of publishing in universities, and uses of open source software in higher education. Before starting the Strategic Services practice, Rebecca was a founding member of Aluka, a nonprofit initiative to develop online primary resources from and about Africa for research and teaching. The Aluka collections are now available through JSTOR.
Previously, Rebecca worked as a strategic consultant for Monitor Company in its Hong Kong and London offices. There she managed projects in media and telecommunications, helping her clients evaluate new growth opportunities, develop corporate strategies, and strengthen their organizations. She has also served as a product manager at AOL, responsible for launching new online services, and in business development at a subsidiary of News Corporation.
Rebecca has a master of business administration from MIT and a bachelor of arts from Princeton University in East Asian studies. She speaks proficient Mandarin.

The International Playing Field:
Exploring Opportunities Overseas
Joe Karaganis
Vice President, The American Assembly at Columbia University

Joe Karaganis joined The American Assembly at Columbia University as Vice President in 2010. His work focuses on the relationship between digital convergence and cultural production, and has recently included research on broadband adoption, data policy, and media piracy.
Joe is the editor of The Politics of Open Source Adoption (2005), Structures of Participation in Digital Culture (2007), and Media Piracy in Emerging Economies (2011), among other work.
Prior to joining the American Assembly, he was a program director at the Social Science Research Council in New York.

The State of Higher Ed Publishing:
By the Numbers
Carl Kulo
US Director, Bowker Market Research

Carl Kulo is US Director of Bowker Market Research, a recognized leader in plotting trends that impact organizations serving book consumers. At Bowker, Carl's role encompasses the management of the PubTrack Higher Education Sales Data Analysis tool where he provides client services to larger higher education publishers. Mr. Kulo was instrumental in the Bowker transition to PubTrack Higher Education -- the premier market intelligence source for the college textbook publishing industry. Carl's role includes management of the Bowker consumer research panel, reaching more than 100,000 US book consumers, where he collaborates with teams of researchers to monitor and analyze market movement and the digital transformation in the book market.
Carl also manages the primary research projects for specific segments with the book industry, including genre-specific projects, and projects with individual publishers, author groups and outlets. Among the initiatives is a multi-year project with BISG to benchmark student attitudes toward content in higher education and consumer attitudes toward both e-devices and digital content. Prior to joining Bowker, Carl was Director of Market Research for Wiley Higher Ed, where he ran qualitative and quantitative research studies for the editorial, sales and marketing groups.

Structured Online Learning vs. MOOCs
Maureen McMahon
President and Publisher, Kaplan Publishing

Maureen McMahon is President and Publisher of Kaplan Publishing, one of the nation's leading publishers of academic and professional resources in print and digital formats. In addition to overseeing content production, delivery, and management for Kaplan Test Prep course and retail products, she oversees Kaplan Labs, an initiative that focuses on the potential for emerging technologies to improve learning outcomes; Kaplan Mobile; and EPUB 3 product development.
Prior to joining Kaplan in 2006, she was Vice President and Publisher of the Kaplan imprint at Simon & Schuster, and held several positions at Random House, including Publisher of The Princeton Review, Associate Publisher of Villard Books, and Director of National Accounts.

Why Students 'Go Digital': Aspirations and Barriers to Success
Len Vlahos
Executive Director, Book Industry Study Group

Len Vlahos, an 18-year veteran of the American Booksellers Association (ABA), signed on as BISG's Executive Director in September 2011. He has served as ABA's communications director, e-commerce director, education director and, just prior to joining BISG, was ABA's Chief Operating Officer
Len has worked for Internet marketing pioneer Yoyodyne, and for Kratz & Co. public relations. Prior to joining ABA, he worked in independent, chain, and university bookstores.

Special thanks to our sponsors!


Baker & Taylor

Media Services Group

Additional sponsorship opportunities are available. Please contact BISG Deputy Executive Director Angela Bole at for more information.

No comments: