Thursday, April 24, 2008

Net Galley Announce Digital Galley Early Adopters.

Earlier this year, NetGalley announced an important partnership with Publisher's Weekly as their first major step to implementing their digital workflow tool NetGalley. NetGalley is a tool that may transform the current paper based Galley workflow into a truly digital based process that will become both make the distribution and management of Galleys more efficient and effective. The product will be launched commercially at BookExpo, but they announce today that St.Martins, SourceBooks, Hachette Book Group and Bloomsbury US will be the first publishers to implement the tool.

From their press release:

"We are delighted to be here at the beginning of this terrific program," said Matt Baldacci, VP, director of marketing and publishing operations at St. Martin's Press. "NetGalley will make our interaction with Publishers Weekly more efficient, and has the potential to show cost, resource, and environmental efficiencies. These benefits are good for PW, the publishers that will join the full roll-out, and the industry in general.

During the pilot period, publishers will submit their title information—and optionally digital galleys—electronically to PW. In return, PW will provide visibility on review acceptance and status through Pilot publishers will also have the opportunity to invite other reviewers, media, and bloggers to join their community and view their “NetGalleys” online.

Ted Treanor, CEO of Rosetta Solutions, commented, “The response from publishers to support this initiative has been extraordinarily positive. NetGalley selected this group for their diversity of size and publishing type, and their willingness to innovate. We’re counting on these partners to help us continue to refine”

Earlier this year, I interviewed Mike Forney from RosettaSolutions.

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