Tuesday, October 06, 2009

BISG Webcast: ONIX 3.0 & Metadata for E-Books

In April 2009, EDItEUR announced the release of a major new version of the ONIX for Books standard: ONIX 3.0. This release of ONIX is the first since 2001 that is not backwards-compatible with its predecessors and, more importantly, provides a means for improved handling of digital products.

During this FREE 60-minute BISG Webcast, David Martin from EDItEUR's ONIX Support Team and Brian Green, Executive Director of the International ISBN Agency, will focus on how ONIX 3.0 provides new support for digital publishing, along with requirements for identifying ebooks in our industry's complex new supply chain. Along the way they will answer four key questions about ONIX 3.0:
  • How does ONIX 3.0 provide new support for digital publishing?What are the requirements for the standard identification of ebooks in the complex new supply chain?
  • What are other important benefits of ONIX 3.0?
  • How should publishers and other ONIX users respond to the new release?
Wednesday, October 07, 2009

11:00 AM to 12:00 PM



BISGispleasedtopresentthisFREE60-minuteWebcastinpartnershipwiththeInternationalDigitalPublishingForum.
Registertoday!


Do Books Cost too Much

Mark Coker, founder of Smashwords thinks so (HuffPo):
Most books are too expensive. Compared to lower cost alternative media sources, books are becoming niche consumables like caviar. The high cost of books jeopardizes not only the future of books, but the future of the book publishing industry. Unless authors, publishers and booksellers cooperate to bring down the cost of books, book publishing faces a painful decline, much as we're now witnessing with newspaper and magazine publishing. Here in the U.S., most consumers already think twice before shelling out $7.50, $15.00 or $30.00 for a good read. If a book at the current prices represents a big purchase for citizens of the world's most affluent economy, imagine the cost burden for the vast majority of the world's literate people.
For some reason books seem hold a special spot when it comes to pricing theory – you don’t seem to hear too many people telling Mercedes they should lower their car prices to a $1,000. It is very easy to suggest that books cost too much but there’s little evidence that demand is elastic. I’m all for lower prices but there are only so many readers – to expand the readership requires publishing content they want not lowering the prices on the same stuff that is churned out by today’s publishing companies. If we want to increase demand it is the product that should be addressed not simply the pricing. If a $4.00 book is still as crappy as a $35 book the reader is still not coming back; building reader loyalty through the delivery of products they embrace and aren’t disappointed by is what will support growth. Pricing is an element but it is not at all the panacea.

Monday, October 05, 2009

ARL report on the current use of E-Books in Libraries

ARL has produced a report that examines e-Book use in libraries. Access to the full report is paid however the toc and executive summary are available for free. Here is a sample (ARL):
Libraries are changing. The publishing industry is changing. Patrons are changing and expecting more and different things from their libraries. “The Global Reading Room: Libraries in the Digital Age” states “the role of libraries is becoming more important and more far-reaching than ever” and “though their mission remains unchanged, libraries are rethinking their collections, services, spaces, and opportunities for pooling resources.” The line between collection development and acquisitions is blurring. Librarians are communicating with patrons through instant messaging and twittering. Some libraries provide print-ondemand machines. Budgets are decreasing with the current economic crisis and libraries are looking at ways to maximize their collection development funds. And while the Library of Congress reports that their Copyright Office currently defines print as the “best edition format,” this is being revisited.

Libraries are facing both internal and external factors in developing and maintaining e-book collections. With change, however, comes denial and pockets of resistance. Librarians and library staff can lobby for new policies and procedures and increase communication among departments. Library administrators can leverage internal change by encouraging new workflows and can significantly impact the building of a new business model with publishers and aggregators to manage external factors. The last comment of the survey sums up the overall conclusion of this SPEC Kit: Well, good luck with all of this. It seems libraries are all over place with e-books and some are very aggressively trying to acquire while others appear to be sticking their heads in the sand and pretending it doesn’t exist. Libraries, librarians, and publishers should all be working harder in this place to help shape the model and the future of all of this. Honestly it makes my skin crawl when libraries suggest that e-books should be purchased and/or operate like print models. If we are just trying to recreate the print model here, then I’m not sure I understand the point. The reality is that nothing in academic libraries is going to be what it used to be, and so many libraries are clinging to that without realizing that the war has already been lost.

Boston Publishers Benefit from Google Partner Program

From an article in the Boston Globe last week about the Google Books program (not the settlement) several interesting quotes from the experiences of Houghton Mifflin and MIT Press:

Langevin said that Galbraith’s “The Great Crash 1929’’ generated “zero’’ views for July and August 2008. In September 2008, as the collapse of Lehman Brothers caused the US economy to start teetering, book views rose to 628. By October, the views rocketed to 22,897, as Internet users started searching for words and concepts that were well represented in the book, although the number of views did subside later.

Langevin said that sales of Galbraith’s book also spiked during the peak months.

MIT Press’s Manaktala said she noticed that views of the publisher’s books increased dramatically after universal search was implemented. “What surprises me is that pretty much every one of our 2,600 books on Google gets viewed every week,’’ she said.

....

“It’s really a great deal,’’ said Manaktala. “We could never afford to create all this exposure ourselves.’’

Sunday, October 04, 2009

MediaWeek (Vol 2, No 40): Curating, Larsson, BooksEtc, Disney, Magazines

Interesting article in Sunday's NYTimes about curating content in the retail sense. Some relevance to book retailing and publishing although not specifically noted in the article (NYTimes):
The word “curate,” lofty and once rarely spoken outside exhibition corridors or British parishes, has become a fashionable code word among the aesthetically minded, who seem to paste it onto any activity that involves culling and selecting. In more print-centric times, the term of art was “edit” — as in a boutique edits its dress collections carefully. But now, among designers, disc jockeys, club promoters, bloggers and thrift-store owners, curate is code for “I have a discerning eye and great taste.”
Or more to the point, “I belong.”
For many who adopt the term, or bestow it on others, “it’s an innocent form of self-inflation,” said John H. McWhorter, a linguist and senior fellow at the Manhattan Institute. “You’re implying that there is some similarity between what you do and what someone with an advanced degree who works at a museum does.”
Indeed, these days, serving as a guest curator of a design blog, craft fair or department store is an honor. Last month, Scott Schuman, creator of The Sartorialist, a photo blog about street fashion, was invited to curate a pop-up shop at Barneys New York.
The Girl Who kicked the Hornets' Nest by Stieg Larsson is the final book in Stieg Larsson's posthumously published Millennium trilogy and seals his status as a master storyteller, says Nick Cohen of the Observer. Of course not available in the US until next year. (Observer):
I cannot think of another modern writer who so successfully turns his politics away from a preachy manifesto and into a dynamic narrative device. Larsson's hatred of injustice will drive readers across the world through a three-volume novel and leave them regretting reaching the final page; and regretting, even more, the early death of a master storyteller just as he was entering his prime.
In the UK Borders has announced that it will retire the BooksEtc and Borders Express brands (Independent):
Borders UK has confirmed it plans to remove the Books Etc and Borders Express brands from the high street. The bookseller – which in July completed a management buyout backed by the retail restructuring specialist Hilco – is trying to sell its remaining seven Books Etc shops and two smaller format Borders Express stores.
Books Etc has been a financial millstone around the neck of Borders UK for a number of years. The retailer's spokesman said: "I can confirm that our future strategy is single-brand." Earlier this month, Borders UK said it would close its Books Etc outlet in Staines, Surrey. The company, which has 36 core Borders stores, came close to collapse in July under its previous owner Risk Capital Partners, the private equity vehicle of Luke Johnson, the Channel 4 chairman.
Was Frankenstein too good to have been written by a woman? (HuffPo):
The debate has continued right up until the present day, most recently through the publication of John Lauritsen's The Man Who Wrote Frankenstein (Pagan Press, 2007). The logic of the doubters has not shifted noticeably for 200 years: Frankenstein is too good to have been written by a young woman, therefore it must have been written by a man.
Percy Shelley was indisputably present at the birth of the creature, who was born in the Swiss countryside during the unseasonably rainy summer of 1816. Mary and Percy Shelley were part of a group that included Lord Byron, Claire Clairmont, and John Polidori, Byron's personal physician. To beguile the hours, the group took to reading German ghost stories and decided to try and write their own. Mary was stuck for inspiration for several days when finally one night her dreams yielded up the image of a depraved scientist bringing to life a ghastly simulacrum of a man.
Disney launch a subscription based web site for children (NYTimes):

DisneyDigitalBooks.com, which is aimed at children ages 3 to 12, is organized by reading level. In the “look and listen” section for beginning readers, the books will be read aloud by voice actors to accompanying music (with each word highlighted on the screen as it is spoken). Another area is dedicated to children who read on their own. Find an unfamiliar word? Click on it and a voice says it aloud. Chapter books for teenagers and trivia features round out the service.
“For parents, this isn’t going to replace snuggle time with a storybook,” said Yves Saada, vice president of digital media. “We think you can have different reading formats co-existing together.”
Publishers, of course, have been experimenting with e-books for the children’s market for years. About 1,000 children’s titles are now available digitally from HarperCollins. Scholastic has BookFlix, a subscription service for schools and libraries that pairs a video storybook with a nonfiction e-book on a related topic. “Curious George” is available on the iPhone.
There may be a new service provider in the magazine space that would aggregate magazine content for readers using electronic devices such as the Kindle, Blackberry, and iTouch. (ATD):
The idea: The new company, which will operate independently from the publishers that invest in it, will create a digital storefront where consumers can purchase and manage their subscriptions, which can be delivered to any device. The pitch: Control a direct relationship with consumers while gaining leverage with heavyweights like Apple (AAPL) and Amazon (AMZN).
Industry executives briefed on Squires’s plan say it has been well received by Time Inc.’s peers and that several major publishers, including Hearst and Condé Nast, are expected to sign on for the JV, which isn’t scheduled to debut until 2010. No comment from Hearst, Condé Nast or Time Inc., a unit of Time Warner (TWX).
Newsweek looks at the 'controversy' over holding back big books from the eBook store and gets to the nub of the issue (NewsW):
Why isn't Amazon.com livid about this? After all, this technology firm is providing the beleaguered publishing industry a more efficient way to reach readers, and it's being stiffed on some big sellers. It may be that Amazon is losing money on many sales it makes of Kindle-ready books. With the Kindle, Amazon has inverted the old business model of giving away the shaver and selling the blades. Amazon is using the blades (cheap books, in this case) as a loss leader to induce people to pay up for the shaver (the $299 Kindle). As I understand it, Amazon pays the same wholesale price for Kindle books as it does for real books—generally 50 percent of the list price. For a typical hardback that retails for $26—say, E.L. Doctorow's Homer & Langley—Amazon pays $13 and then sells it for $9.99 on the Kindle, taking a $3 loss on each sale. (The longer-term strategy, publishers fear, is that once the Kindle gains significant market share, Amazon will negotiate lower wholesale prices for digital versions.) In the short term, though, this means that Amazon is likely to lose more money on more expensive books sold on the Kindle. It would have to pay $17.50 per "copy" of the digital version of True Compass, and $14.50 per copy for Going Rogue, but would sell them for significantly less. It may seem perverse, but once Amazon has sold a Kindle to a customer, it doesn't have all that much incentive to sell expensive books to the Kindle owner—unless it's willing to boost the prices of electronic books significantly.
The Kindle goes to Princeton to mixed reviews. However, in the comments students unload on the whiners (DailyP):
But though they acknowledged some benefits of the new technology, many students and faculty in the three courses said they found the Kindles disappointing and difficult to use.
“I hate to sound like a Luddite, but this technology is a poor excuse of an academic tool,” said Aaron Horvath ’10, a student in Civil Society and Public Policy. “It’s clunky, slow and a real pain to operate.”
Horvath said that using the Kindle has required completely changing the way he completes his coursework.
“Much of my learning comes from a physical interaction with the text: bookmarks, highlights, page-tearing, sticky notes and other marks representing the importance of certain passages — not to mention margin notes, where most of my paper ideas come from and interaction with the material occurs,” he explained. “All these things have been lost, and if not lost they’re too slow to keep up with my thinking, and the ‘features’ have been rendered useless.”

Friday, October 02, 2009

Recent Google Book Settlement Links

For GBS junkies, a few recent pieces of note (Thanks for the links Mary):

Peter Brantley has a piece appearing this evening on Huffington Post: "GBS: Right Goal, Wrong Solution"
"The DOJ has raised the alarm, and now it is time for Congress to assume its rightful place in this debate - convening interested voices and arbitrating on behalf of public good. Standard Oil's price fixing conspiracy with the railroads inspired Congress to pass the Sherman Act because they recognized that control over critical transportation and fueling infrastructure could be wielded to impact virtually every aspect of American life. In the modern day, the Internet is the railroad and search technology the coal that powers our cultural, commercial, academic and social existence. Allowing a powerful cartel of commercial actors to possess control over these fundamental elements of networked information promises to create a modern day Standard Oil."
Law professor Timothy Wu takes a very different tack in Slate, "Save the Google Book Deal."
"A delivery system for books that few people want is not a business one builds for financial reasons. Over history, such projects are usually built not by the market but by mad emperors. No bean counter would have approved the Library of Alexandria or the Taj Mahal....

"If you want to put Google in its place, the book project is the wrong way to do so. It is Google's monopoly on Internet search that is valuable and potentially dangerous, not a quixotic project to provide access to unpopular books. So hold on to that sense of wariness, but understand that in this case, it's misplaced. To punish Google by killing Book Search would be like punishing Andrew Carnegie by blowing up Carnegie Hall."
Alexis Madrigal, a researcher and writer, comes to the project's defense, based on his experiences researching a book, in Wired, "A Writer's Plea: Figure Out How to Preserve Google Books"
"So, as we sort out the various privacy, competitiveness and profit issues, let’s not just assume the status quo was the best of all possible information-distribution worlds. It wasn’t — and we know that because Google Books showed us how the system could be better."
And, finally, from the ARL, a summary of the court filings, in a handy set of tables, drawn from the Public Index. If you've been following the filings, there's not much here to learn. But if you haven't been following them, you might find the (somewhat crude) summation of filings of interest or otherwise useful. Interesting, for instance, that the foreign filings by class members outnumber the domestic ones by more than 3 to 1.

"Who is Filing and What are they Saying?" By Brandon Butler.

24hr Book Project from CompletelyNovel

UK Book social networking company CompletelyNovel is experimenting with a '24hr book' concept over the coming weekend. Here is the information from their web site:
In collaboration with if:book, The Society of Young Publishers and CompletelyNovel.com, Spread the Word has commissioned The 24 Hour Book, a groundbreaking project to challenge a group of writers to write a new story about London in just 24 hours. Who’s writing what, when? The book will be written by a group of experienced writers working together using all kinds of online collaborative tools around the clock.

The lead writer for The 24 Hour Book will be Kate Pullinger and writers participating will include Sarah Butler, Aoife Mannix, Dean Atta, Cath Drake, Ben Payne, Chris Meade, Toni Le Busque, Saradha Soobrayen and Shamim Azad. The final book will be published under a Creative Commons license and available to buy on CompletelyNovel.com.

The 24hr book will be based around a group of city centre allotments and the story will explore ideas of shared and private space and the real and imaginary barriers between a range of different city characters. Join us online from 10am on Saturday 3 October The writing will be going on throughout Saturday, and then on Sunday 4 October, a group of volunteer editors and publishers will move in to make the story ready for publication. You’ll be able to see that happening live too! As well as making the book available to read online, CompletelyNovel will link directly to Print-on-Demand printers to enable hard copies of the 24hr book to be available for its launch at 6pm on Monday 5 October at St Barnabas House in Soho.

Click here to find more details of the launch event and register for a ticket.