tag:blogger.com,1999:blog-28278131.post8121752618056725301..comments2024-02-01T12:31:52.518-05:00Comments on Personanondata: Redroom.com: Author CentralMChttp://www.blogger.com/profile/08121709548793388116noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-28278131.post-42105000227006318102008-01-09T09:36:00.000-05:002008-01-09T09:36:00.000-05:00What a great platform, Carolyn.We're working along...What a great platform, Carolyn.<BR/><BR/>We're working along similar lines at O'Reilly, with the goal of building a better podium for our authors and to increase and solidify our relevancy to them. Many publishers have not only given up on promoting all but top-tier authors and books, but they also haven't given them tools to do it on their own. I know one author who recently published a beautifully produced hardback with a major NY publisher who, he claims, did little more than send a press release. He said he couldn't even get a PR list from them so he could do his own follow-up, and has taken on all promo and publicity himself. Like many others, he's part of the migration to myspace, facebook, and sites like Redroom and Booktour, where he's building his own community while seriously considering Lulu or Booksurge for his next project.<BR/><BR/>Here's a bit of what we're working on: http://www.oreilly.com/authors/ . There's more to come, primarily around community building. Without tools like these, authors will ask, like my friend has, "Why do I need<BR/>a publisher?"<BR/><BR/>--Allen Noren<BR/>O'Reilly MediaAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-28278131.post-52806305928690237712008-01-08T10:48:00.000-05:002008-01-08T10:48:00.000-05:00This very clearly validates, or at least echoes, t...This very clearly validates, or at least echoes, the direction HarperCollins is already <BR/>going in to provide these types of services to authors. In our case, <BR/>we are aiming to integrate author generated content with the author's own "book" content--through our Author Assistant and our Browse Inside <BR/>applications available on harpercollins.com. We think it makes the most sense for readers to have an integrated experience of book and<BR/>author--why should they have to go to one site to look at the book, <BR/>and many others to hear the author's voice? And second, why shouldn't the publisher be providing this, even for "midlist" authors? Here's one example.<BR/>><BR/>> Stephanie Laurens author page:<BR/>> http://www.harpercollins.com/author/index.aspx?authorID=17367<BR/>><BR/>> Stephanie Laurens Browse Inside for "What Price Love?"<BR/>http://browseinside.harpercollins.com/index.aspx?isbn13=9780060840853<BR/><BR/>We are still in the processing of fully integrating book content onto our site via this latest version of Browse Inside that was soft launced last month. There's a feedback feature inside Browse Inside for anyone who wishes to let us know your thoughts.<BR/><BR/>Carolyn Pittis<BR/>HarperCollinsAnonymousnoreply@blogger.com