The Book Industry Study Group is pleased to announce that the sixth annual Making Information Pay Conference will be held on Thursday, May 7, 2009, at the McGraw- Hill Auditorium in New York City.
The event will be preceded with an online survey that’s available now at BISG MIP 2009 Survey. The theme of this year’s conference is especially timely and topical—“Shifting Sales Channels.” The landscape for book publishing is changing rapidly; trading conditions have never been tougher and many traditional sales channels are shrinking or disappearing completely.
New sales channels and business models are emerging and many publishers are experimenting and reorganizing to capitalize on them. Making Information Pay 2009 will feature a lineup of book industry leaders sharing their insights into how they are responding to fading markets and emerging opportunities, and will provide practical advice on how companies are dealing with the far-reaching changes impacting the book business. Speakers and a full agenda will be announced at a later date.
All employees at publishers large and small are invited to participate in a nationwide survey to provide their experiences and opinions about the changing sales channels in our industry today. Survey questions cover a range of topics: which of today’s sales channels are trending up or down; what new channels are emerging that look particularly strong or promising; and how are publishers responding to the changes they see around them. Making Information Pay has become one of the leading events in the book industry’s calendar and is attended every year by hundreds of senior professionals eager to hear about new developments in our industry and about practical steps to benefit from them.
This year’s program is being organized in collaboration with The Idea Logical Company, and sponsored with the generous support of several known innovators in the book industry, including Copyright Clearance Center, Ingram Book Group, Klopotek, and R.R. Bowker. The Book Industry Study Group, Inc. (BISG) is the U.S. publishing industry’s leading trade association for policy, standards, and research.
The mission of BISG is to create a more informed, empowered and efficient book industry. Membership consists of publishers, manufacturers, suppliers, wholesalers, retailers, librarians and others engaged in the business of print and electronic media. Learn more about BISG at www.bisg.org.