SharedBook announced today the launch of the personalized edition of Star Wars: Millennium Falcon by bestselling author James Luceno. The book, published on October 21 by Del Rey Books (Random House) and LucasBooks, is the latest bestselling novel in the STAR WARS series. Every book purchased can now be personalized with photo and text on the dedication page, creating a one-of-a-kind, personal edition. Through its custom publishing partnership with Random House Inc., SharedBook launched a line of personalized Golden Books in September, and will enter the frontlist fiction market with this high-profile title.
Promotional links and pages provided by Random House, direct consumers to SharedBook's online store, where they can create a custom dedication with text and photo that appears in the front of their STAR WARS book. Books are then purchased and printed in hardcover and shipped free to the recipient. Thus, the force is with the consumer.