Wednesday, March 26, 2008

Gaming the Library

Big, Stuffy, Parental New York Public Library is counter to expectation a big gamer. A recent article in the NYT tells how the library is far more with it and in tune with a segment of its target audience than we might otherwise believe.
Under the Beaux-Arts arches of Astor Hall at the New York Public Library’s flagship building on Fifth Avenue and 42nd Street, thumping hard-rock beats mixed with tennis-ball thwacks and the screech of burning tires late Friday afternoon, as the library showed off the latest addition to its collections of books, films, music and maps: video games. Beneath the engraved names of august benefactors like John Jacob Astor and Simon Guggenheim, several hundred children, young adults and the people who love them virtually jumped, drove, battled and rocked out as the library celebrated its burgeoning “Game On @ the Library!” initiative.

The library has been loaning out games since 2006, but they are expanding the program in a big way. It is all to reach out to that illusive audience that in the words of one attendee "you don’t see too many kids my age in a place like this to check out a book." He's fifteen.

No comments: